CX Blog

As a CX strategist, I recently encountered a perplexing situation with a brand I frequently shop with, highlighting a critical issue in loyalty programs. Being a loyal member of their program, I diligently earned points with every purchase, looking forward to redeeming them for discounts in the future. However, to my dismay, I discovered that…

As June approaches, our surroundings begin to flourish with a myriad of colors, announcing the arrival of Pride Month. But these shades, representing the rainbow of the LGBTQ+ community, signify far more than just the onset of summer – they declare the beginning of a global celebration of identity, acceptance, and equal rights. To truly…

The Dawn of Mankind The story of human evolution begins in Africa around seven million years ago, with the divergence of our lineage from that of the chimpanzees. The first hominins, our early ancestors, were likely similar to modern apes, spending much of their time in trees. However, changes in the environment pushed these creatures…

Programming has always been a constantly evolving field, with new languages, frameworks, and methodologies emerging all the time. In the past, developers often got away with minimal interpersonal communication and focused mainly on their technical skills. However, the future of programming is not just about writing code; it’s about communicating effectively with both humans and…

Anyone who has ever traveled with children on a long car journey is familiar with the incessant question, “Are we there yet?” Just as children become impatient on long trips, leaders often become impatient when pursuing transformation within their organizations. This article will examine the similarities between the child’s relentless question and the leader’s constant…

The question of “Who am I?” is a fundamental one that has puzzled humans for centuries. Our understanding of identity has evolved over time, shaped by cultural, religious, technological, and political factors. In this article, we will explore this question from an anthropological perspective and delve deeper into its historical significance. In ancient times, identity…

In today’s highly competitive market, customer loyalty is more important than ever. But did you know that loyalty is a two-way street? 🛣️ It’s crucial for brands to demonstrate loyalty to their customers and employees before expecting it in return. After all, as the old saying goes, “You have to give to receive.” In this…

As the famous saying goes, “You catch more flies with honey than with vinegar.” In today’s rapidly evolving world, the customer experience (CX) landscape is no exception. While businesses strive to provide exceptional services, customers too play a significant role in making their experiences delightful. In this blog, I shall discuss how customers’ attitudes and…